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Kellie Moore, the accidental baker, started Kellie's Baking Co. in 2006 after working 22 years in the corporate world. While traveling in England, she fell in love with pastry arts and taught herself to bake from library books.  

Fun Facts about Kellie's

  • Largest order: 14,000 cookies
  • First to add a QR code to a cookie
  • Created a signature recipe that appealed to Central Market
  • Cookies featured in a national Verizon commercial
  • Originators of the InstaBites Events - on-site on-demand selfie cookies
  • Began with candy topiaries and evolved into cookies
  • Cookies have traveled as far as Russia
  • Worked closely with a non-profit group to hire employees who were re-entering the workforce
  • Shark Tank Producers and The Billionaire Buyer TV Show called - after several rounds of auditions, we didn't make the cut, but it was pretty amazing anyway
  • Kai Ryssdal interviewed us on Marketplace after our store flooded in 2015
  • We have created InstaBites at the New York City Wine and Food Festival with The Food Network, The Cooking Channel, CEO of Eater and Martha Stewart
  • The Real Housewives of Atlanta called!  Kellie's team traveled to Atlanta to create InstaBites for Kandi's baby shower
  • Hollywood called!  They also traveled to Sony Pictures Studios to create for Hollywood's finest
  • We have also travel with Bloomberg, SAP, Culture Map, Hulu and Revionics to name a few
  • Client events have taken us as far as Barcelona, Spain